So, this is exciting! An interview I did back in April is now live on The Pet Photographers Club podcast.

HUGE thanks to hosts Kirstie McConnell and Caitlin J. McColl for inviting me onto their popular show for pet photographers!

Zoe Hiljemark on the Pet Photographers Club podcast

Zoe Hiljemark on the Pet Photographers Club podcast

The Pet Photographers Club podcast

The Pet Photographers Club podcast is “home to inspiring conversations with professional pet photographers and creative entrepreneurs.”

Now in its 9th series, it’s an established show – a favourite of photographers from around the world.

PR tips for photographers

During the interview I spoke about all-things PR, sharing tips on:

  • pitching the media,
  • how to get started when seeking publicity for your photography business,
  • and, what to do and say (and what not to) when approaching journalists.

Plus, there’s even more PR talk in the extended episode, including:

  • actionable tips on how to find PR opportunities,
  • things you need to consider before pitching to the media,
  • and, how to pitch to different kinds of media (print, TV, radio etc.)

The Pet Photographers Club website

Related reading: Celebrating Dog Photographers on Dog Photography Day

Helping photographers develop thriving businesses with PR

I shared with Caitlin and Kirstie how it’s my mission is to help photographers become ‘PR-Savvy’ (come and join my Facebook group of the same name if you haven’t already), to gain visibility and grow a loyal audience.

Hopefully, I also managed to get across my passion for helping photographers use PR strategies to grow their businesses.
The Pet Photographers Club podcast featuring Zoe Hiljemark

The Pet Photographers Club podcast featuring Zoe Hiljemark

Pitching, Publicity and PR for Photographers

If you’re a pet photographer, the Pet Photographers Club podcast is a must-listen and is probably already on your radar?

If you’re not a pet photographer specifically but are interested in PR for your photography business, then this episode is still worth a listen.

You’ll get an insight into the work I do for photographers, and I share lots of practical tips that you put into practice today if you are D.I.Y’ing your PR and marketing.

Listen to the episode here

You can listen in on the conversation I had with Kirstie and Caitlin over on the Pet Photographers Club website or on Apple Podcasts, Google Podcasts or Stitcher.
If you enjoy the episode, please do leave a rating and review to show the podcast some love!
Related reading: Podcast Interview: The Hair of the Dog podcast with Nicole Begley