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About Zoe Hiljemark

Zoe Hiljemark is a PR consultant and content strategist with 15 years of marketing communications experience. She works exclusively with professional photographers, helping them to build their profile via media publicity and to create engaging written content to attract, connect and convert more of their ideal photography clients.

10 ways to become a more PR-Savvy photographer

By | October 8th, 2019|Marketing Strategy, PR & Media Publicity|

If you want to promote and grow your photography business and haven’t yet implemented any PR tactics into your marketing mix, then read on. […]

Recommended (and mostly) free digital marketing tools I use

By | October 1st, 2019|Blogging, Content Marketing, E-mail Marketing, Featured, Marketing Strategy, PR & Media Publicity, Productivity, Social Media|

Today, I’m sharing some of my favourite (mostly) free digital marketing tools and training resources. I use these day-in-day-out in my business and they may be just what you need to boost your business too!

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How to write an effective call to action

By | September 6th, 2019|Blogging, Content Marketing, Copywriting, E-mail Marketing, Social Media|

If you recognise the importance of well-crafted marketing copy and you’re keen to learn how to write effective call to action phrases, read on.

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Business and marketing books I recommend

By | July 22nd, 2019|Blogging, Content Marketing, Marketing Strategy, Productivity, Social Media|

If, like me, you love reading business and marketing books, then you might find some great new titles in this list. These are some of my absolute favourites.

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How to secure Christmas media coverage

By | July 10th, 2019|PR & Media Publicity|

If you want to know how you can secure Christmas media coverage that could provide valuable exposure for your photography business, read on!

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300+ National Awareness Days to use in your photography marketing

By | June 28th, 2019|Blogging, Content Marketing, Featured, Most Popular, PR & Media Publicity, Social Media|

In 33 social media content ideas for photographers, I provided you with daily prompts that you can use to fill your social media pages […]

Photography podcasts you won’t want to miss

By | June 20th, 2019|Marketing Strategy, Photography Business Tips|

Love photography? Love listening to podcasts? Well, I’ve got you covered!

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33 Social Media Content Ideas for Photographers

By | June 14th, 2019|Content Marketing, Featured, Marketing Strategy, Most Popular, Productivity, Social Media|

Constantly coming up with fresh social media content ideas can be a challenge. Particularly when you are marketing your photography business on multiple social media platforms.

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PR Tips for Photographers: Six ways to promote your media coverage

By | May 15th, 2019|Featured, Most Popular, PR & Media Publicity|

When you secure a piece of press coverage mentioning you or your photography business, make sure you are making the most of it!

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PR 101: Using the media to promote your photography business

By | April 22nd, 2019|Featured, Marketing Strategy, Most Popular, PR & Media Publicity|

Using the media to promote your photography business is a great way to stand out from your competitors and build awareness of you and the services you offer.

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