Eight common PR mistakes photographers make (and how to avoid them)
I’ve noticed that there are a number of common PR mistakes photographers make when seeking out publicity to market their photography businesses.
If you aren’t experienced […]
Photography marketing support: Let’s grow your photography business
If you’re a professional photographer looking to build awareness of your work, attract more clients and grow your photography business then you’ll want to be using marketing and PR to get yourself known and visible. […]
Why bother creating content for your photography blog?
There are many benefits to be gained from regularly creating content for your photography blog. Do you need to be convinced?
Business and marketing books I recommend
Want to learn new skills, get inspiration and professional advice for less than the price of a round of drinks at the bar? Then you need to dig into the wealth of knowledge available in business and marketing books.
500+ National Awareness Days to use in your photography marketing
With a list of national awareness days at your disposal, you should easily be able to generate hundreds of marketing content ideas.
How to write an effective call to action
If you recognise the importance of well-crafted marketing copy and you’re keen to learn how to write effective call to action phrases, read on.
33 Social Media Content Ideas for Photographers
Constantly coming up with fresh photography content ideas can be a challenge, particularly when you’re marketing your photography business on multiple social media platforms like Facebook, Instagram, LinkedIn, Pinterest, YouTube and Twitter.
Content planning tips for photographers
If you haven’t ever created a marketing content plan for your photography business before, but you know you want to become more organised, this one is for you.
Why your photography business needs a content marketing and PR strategy
Your photography business needs a content marketing and PR strategy. Why? Because you need constant and steady supply of leads and customers.
How to promote your photography blog and reach more people
Creating useful marketing content, such as blog articles, is a great way to promote your photography business.
But in itself, it’s not enough to attract swathes of your perfect clients.
Why PR and content marketing work so well together
I believe that PR and content marketing are perfect partners.
- Both are strategic marketing approaches that help you to promote your business
- Both are geared […]
Photographers: Use this grammar checker tool to write like a pro!
You’re regularly creating content in the form of blogs, emails, and social media posts. But are you confident that everything you write is grammatically correct?
Turning Points: Interview with content marketing expert Mark Masters
I’m thrilled to be able to share this exclusive interview with Mark Masters.