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About Zoe Hiljemark

Zoe Hiljemark is a PR consultant and content strategist with 15 years of marketing communications experience. She works exclusively with professional photographers, helping them to build their profile via media publicity and to create engaging written content to attract, connect and convert more of their ideal photography clients.

Twitter chats for photographers

By | October 16th, 2018|PR & Media Publicity, Social Media|

If you’re a photographer and aren’t using Twitter, you’re seriously missing out!

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How I can help you grow your photography business

By | August 31st, 2018|Blogging, Content Marketing, E-mail Marketing, Marketing Strategy, PR & Media Publicity, Productivity|

Marketing, done well, ensures that you have a consistent flow of enquiries coming to you and that you are attracting the kind of people that you want to serve.

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How to get media coverage using personal stories

By | August 18th, 2018|Marketing Strategy, PR & Media Publicity|

If you’re keen to promote your photography business, you may have considered reaching out to journalists.

After all, getting featured in the media is a great way to raise your profile, as you’ll know if you’ve read some of my other articles about PR.

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How to promote your photography blog and reach more people

By | July 26th, 2018|Blogging, Content Marketing, Most Popular|

Creating useful marketing content, such as blog articles, is a great way to promote your photography business.

But in itself, it’s not enough to attract swathes of your perfect clients.

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Six steps to securing media coverage for your photography business

By | July 10th, 2018|Most Popular, PR & Media Publicity|

When it comes to securing media coverage for your photography business, I believe that it can be done in six simple steps. Want to know more?

Read on for my top tips and to download a free cheat sheet.

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Quarterly Reviews: Goal setting and planning tips for photographers

By | July 2nd, 2018|Marketing Strategy, Productivity|

At the start of every new quarter, I highly recommend that you assess what’s working and what isn’t working in your photography business.

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An introduction to GDPR and how it affects your photography business

By | June 2nd, 2018|E-mail Marketing, Marketing Strategy, Most Popular|

The General Data Protection Regulation (GDPR) came into force on May 25th, 2018 and it affects your photography business. Read on to find out more.

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Why are you not using PR to promote your business?

By | May 15th, 2018|PR & Media Publicity|

Are you using PR to promote your business?

By that I mean, are you pitching yourself to the media? Are you regularly sharing news and stories […]

Why PR and content marketing work so well together

By | April 26th, 2018|Blogging, Content Marketing, Marketing Strategy, PR & Media Publicity|

I believe that PR and content marketing are perfect partners.

  • Both are strategic marketing approaches that help you to promote your business
  • Both are geared […]

The daily habit that will help you secure more photography clients

By | April 12th, 2018|Marketing Strategy, Most Popular, Productivity|

As a professional photographer, how to get more photography clients is probably the question on your mind more often than any other.

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