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PR & Media Publicity | Content Marketing | Blogging | Productivity & Planning | Most Popular
How to give your photography business a spring clean
Spring has officially sprung! So, with quarter one of the year now done and dusted, now is a great time to give your photography business a spring clean. […]
How to write a press release for your photography business
Getting featured in the media is a great way to increase the visibility of you and your photography. So, if you have a story that you think will be of interest to the wider public, my advice would be to be proactive. Approach the media with your news. What have you got to lose? […]
Content planning tips for photographers
If you haven’t ever created a marketing content plan for your photography business before, but you know you want to become more organised, this one is for you. […]
Why and how to set strategic goals for your photography business
The start of a new year, quarter or month are all great times to set new goals for your photography business. But there is an art to goal setting. […]
Blogging Clinics: A health check for your photography blog
If you’re keen to make a bigger impact with your content marketing, my Blogging Clinics could help. […]
Why your photography business needs a content marketing and PR strategy
Your photography business needs a content marketing and PR strategy. Why? Because you need constant and steady supply of leads and customers. […]
Twitter chats for photographers
If you’re a photographer and aren’t using Twitter, you’re seriously missing out! […]
How I can help you grow your photography business
Marketing, done well, ensures that you have a consistent flow of enquiries coming to you and that you are attracting the kind of people that you want to serve. […]
How to get media coverage using personal stories
If you’re keen to promote your photography business, you may have considered reaching out to journalists. After all, getting featured in the media is a great way to raise your profile, as you’ll know if you’ve read some of my other articles about PR. […]
How to promote your photography blog and reach more people
Creating useful marketing content, such as blog articles, is a great way to promote your photography business. But in itself, it’s not enough to attract swathes of your perfect clients. […]
Seven steps to securing media coverage for your photography business
When it comes to securing media coverage for your photography business, I believe that it can be done in seven simple steps. Want to know more? Read on for my top tips and to download a free cheat sheet that goes with this article, sign up to receive my fortnightly Content Connection emails and also gain access to my freebie resource library. […]
Quarterly Reviews: Goal setting and planning tips for photographers
At the start of every new quarter, I highly recommend that you assess what’s working and what isn’t working in your photography business. […]
An introduction to GDPR and how it affects your photography business
The General Data Protection Regulation (GDPR) came into force on May 25th, 2018 and it affects your photography business. Read on to find out more. […]
Why are you not using PR to promote your business?
Are you using PR to promote your business? By that I mean, are you pitching yourself to the media? Are you regularly sharing news and stories about you and your [...]
Why PR and content marketing work so well together
I believe that PR and content marketing are perfect partners. Both are strategic marketing approaches that help you to promote your business Both are geared towards building trust and authority [...]
The daily habit that will help you secure more photography clients
As a professional photographer, how to get more photography clients is probably the question on your mind more often than any other. […]
How to use newsjacking to promote your photography business
In this article, I introduced you to three ways to secure publicity and to the concept of newsjacking. Here I'm going to talk in more detail about newsjacking and about [...]
Photographers: Use this grammar checker tool to write like a pro!
You’re regularly creating content in the form of blogs, emails, and social media posts. But are you confident that everything you write is grammatically correct? […]